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Nationwide Recruitment

With a network of partners throughout the United States, MFORCE Research is a market research firm operating independently from any of the larger, national market research companies.

Recruitment Services

Acquiring the right people is just the first step

Our Extensive, Nationwide Recruitment Database

We provide quality participants from a superior database

We take pride in our excellent recruitment services. MFORCE knows that study participants are an integral part of the marketing research process.  That is why we don’t use expert participants. We use a variety of methods for new recruits along with a comprehensive nationwide database to suit the needs of your custom project.

From the most basic specifications to extremely precise, low-incidence populations, MFORCE has a stellar recruitment record and we are always eager to take on a new challenge. Since opening our doors in 1998, MFORCE has gradually compiled an extensive, premium database of more than 50,000 qualified research candidates across the country.

Regardless of how exhaustive it is, no database will ever be sufficient to meet every project need. That is why MFORCE employs a staff of 10 highly experienced recruiters with diverse backgrounds, each of whom has been expertly trained to target the right markets and populations for almost any job.

Custom Recruitment  

Adaptable and advanced recruitment expertise for unique study needs

With both  Multi-Category and Multi-Market Recruitment &  Recruitment for Mixed-Mode Qualitative/Quantitative Methodologies (EDC/Dial Tests) capabilities, MFORCE strides ahead of our competitors with custom approaches to all recruitment needs.

For us, recruitment doesn’t stop at our database. We go above and beyond to ensure the right type of participants for each and every study. MFORCE gets out in the field to find the right people, and we don’t just stop there.

MFORCE recruiters leverage a variety of methods and resources to obtain the right, qualified respondents, including: on-site recruiting; flyers (churches, cars, community centers, etc.); online posting (message boards, Craigslist, etc.); sample lists; faxes; on-site surveying; and a host of other creative options at our disposal. Below is just a sample of the variety of respondents we have successfully recruited:

• Consumer (Multi-Ethnic)

• Junior High and High School Students; Mothers with Toddlers; Motorcycle Enthusiasts

• Executive/Professional

• Service Industry Employees; Construction Foremen; Fortune 500 C-Level Executives

• High-Tech

• Web Developers; IT Decision Makers; Chief Technology Officers

• Health Care Practitioners and Patients

• Cancer Patients; Dental Hygienists; Surgeons

As a small, specialized operation, MFORCE can provide the most flexible and competitive recruiting rates in the industry. We also offer project management and facility procurement to meet our clients’ various needs. (Click here to read more about our multi-market project management capabilities.)

Experience with Any Project Type

• Focus Groups (from “mini-groups” of three people all the way up to large, 20-person focus groups)

• EDC Data Collection / Dial Tests (from 15-50-person groups)

• One-on-One In-Depth Interviews

• Mock Jury Trials

• Usability Studies (Web site, consumer product and software testing)

• Telephone Interviewing and Teleweb Sessions (telephone interviews requiring the researcher to direct respondents to sites/images/ideas online)

• In-Office and In-Home Ethnography (single employees to entire construction sites at once; in-home projects among singles, couples and friends –– with up to five people enjoying a makeshift “party”)

• Online Specialties (MFORCE has perfected a method for targeting online audiences via nationwide, pre-recruited participants. This process provides clients with a cleaner read on online research data by “decontaminating” participant sample.)